CXi Customer Experience ​Report 2024

About the CXi Report

Welcome to the 2024 CXi Customer Experience report where we celebrate ten years of benchmarking Ireland's ​leading organisations CX scores. Over the last decade, we witnessed positive signs that the societal changes have ​resulted in organisations listening to their customers more and putting improvements in place to deliver better ​experiences. In 2024, brands who helped consumers with the cost-of-living crisis and delivered a balanced human ​touch with digital solutions are the ones who performed best.

Previous Reports

Each CXi Survey was conducted by Amárach Research and the 2024 survey ran from the 8th June to the 30th July 2024.​ A representative cross-section of Irish consumers was asked to give feedback on their experiences with 150+​ organisations across 11 sect​ors.

2023​

Keep the spotlight on CX

It’s the star performer for business ​growth

2021​

Co​mputer says “No!”

Over reliance on digital is putting CX​ as serious risk​

2019​

St​aff Rule!

Companies who empower staff will ​we​ar the CX crown

20​17

Irish consumers declare ​loyalty to brands that care

At the core of this approach is ​empathy

2015​

Ireland customer ​experie​nce report 2015

How the human touch is ​transforming Irish CX​

2022​

Steer a path to CX Success

How to navigate the turbulent times ​ahead

2020​

Exceptional times. ​Exceptional poeple.

Frontline staff’s dedication has made ​th​em the real CX heroes

2018​

Ha​nd on Heart

It’s not negotiable: tech-era CX still ​nee​ds the human touch

2016​

The Irish customer has a ​seat at the boardroom table

Success in CX needs to be driven ​from the top

Co​ntact Us

For further information please contact Michael Killeen, report author, at michael@thecxacademy.org

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